Helpa brings consumers the best of the internet to help them search, shop and discover, without being stalked and spammed by annoying ads.
Each Helpa member will have a user generated Purchase Intent Profile that helps them to capture and manage their purchase intent, block unsolicited advertising and receive Helpful commercial content when, where and how they would like to receive it.
Tech and development scope of the project was fully powered by Alterset (frontend, backend and infrastructure).
Meetthe team & work
( October 2012 - July 2013 )
Technologyoverview
- Core: Helpa.com is accessible in offline mode via extension. Entire project is packed into browser extension. It communicate with Back-End when online. Extension have 3 components: Helpa Homepage, adBlocker and cookieMooncher. adBlocker is part of the app that recognize and blocks all ads on websites while surfing web. cookieMooncher is product that doesn't allow marketing companies to track your behavior on internet while surfing. Helpa Homepage is one-page-JS application. You can use it simply to search the web (we're collecting results from several search providers and aggregate it), but also you can use it to check the weather conditions, play games, read news, watch videos and more. Extension are written in JS. In order to run Helpa-web-application via extension we had to rewrite entire web application using nothing but native JS and jQuery.
- Web: Same app that is accessible via extension is available on the net. So you can user Helpa services even if you don’t have extension installed. But adBlocker and cookieMooncher won’t work.
- Backend: is delivered using custom PHP MVC frameworks. Behind it there are several types of databases including MySql, MongoDB, Redis
Helpa is personalized search and discovery service. We help you search, shop and discover the best of the internet, without being stalked and spammed by annoying ads.
